Kelley, T. (2016)
Reading time
<1 min
Archives: Literature
Larry Keeley, L., Walters, H., Pikkel, R., Quinn, B. (2013)
Reading time
<1 min
Christensen, C. M. (2013)
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<1 min
Christensen, C.M. (2016)
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<1 min
Drucker, P.
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<1 min
Ries, E. (2011)
Book is based upon the authors experience building his own start-up. It contains the vocabulary, definitions and examples of the key concepts talked about nowadays. Minimal Viable Product Build-Measure-Learn feedback Validated learning Pivot
Reading time
<1 min
Deschamps, J.P., Nelson, B. (2014)
Reading time
<1 min
Palmer, A. Cole, C. (1995)
Discusses the goods-service continuum
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<1 min
Williamson, O.E. (1979)
Williamsons theory is relevant to both i) extension of services and ii) handling product in a service. Do you make, but, or ally....
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<1 min
Fundin, A., Witell, L., Gebauer, H. (2012)
Abstract: The aim of this paper is to describe and further develop existing models of service transition; that is, how companies position and move on the goods-to-services continuum. This study concludes that service transition can be profitable for manufacturing firms as long as they do not become stuck in a mismatch between their organisational arrangements and their offerings. The paper contributes by: providing an overview of companies’ positions on the goods-to-services continuum, introducing movements on the continuum, suggesting service development as a possible engine of renewal and providing empirical evidence on the relationship between positions on the continuum and profit margins.
Reading time
<1 min