Agile Organisation
Innovation First
job-to-be-done
extended marketing mix
service-dominant
This site started with The Innovation Problem - not least that 94% of executives are unhappy with innovation performance- and my experience starting a global innovation account's innovation function.
What is the solution?
That is what this article builds. Pulling out the lessons from all the articles on this site I am building a blueprint of an organisation and approach that doesn't suffer from the problems that lead
It is an article that is continually being updated and reformed as I go through my journey
Reading time
<1 min