An interesting read on the social acceptance of Google Glass (v1).  Includes a deep trawl through what “social acceptance” means, which adds to the story of innovation resistance.

“study investigated the effect of four TAM-2 factors (perceived ease-of-use, perceived usefulness, subjective norm, image), three new factors (input and interaction, aesthetics, privacy and security) and four socio-demographic moderating factors (age, culture, gender, technological expertise).”